Pinky Cole, the founder of Slutty Vegan, faced significant challenges that led her to temporarily lose control of her multimillion-dollar business. A life-threatening car accident prompted her to reassess her priorities, and subsequent financial issues resulted in her losing control of Slutty Vegan. Demonstrating resilience, Pinky restructured and reclaimed the business, rebranding it under a new name and focusing on “Slutty Vegan 2.0” with plans for global expansion.
In 2022, investors, including Shake Shack founder Danny Meyer, acquired a 25% stake in Slutty Vegan, valuing the company at approximately $100 million. This strategic partnership provided the necessary capital for expansion while allowing Pinky to maintain majority ownership and control over the company’s vision and operations.
Currently, Slutty Vegan operates multiple locations across Georgia, New York, Alabama, and Texas, with plans for further expansion. Pinky Cole’s journey underscores her determination and adaptability in overcoming obstacles and steering her business toward continued success.
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